I once asked a client what he thought his time was worth. He answered without hesitation – “$300 per hour”. Okay. I can buy that. If your time was worth $300 per hour, how much money do you waste a day?

This was never more evident for me than this past week when I had a SNAFU with my e-mail. Seems I was “hijacked” and had a bunch of SPAM spewing from my e-mail out something I learned that is called “port 25”. Well, Comcast didn’t like that, so they shut down port 25. From Wednesday morning on, I could receive e-mail but not send from my Outlook. Big problem.

It would have been nice if Comcast would have advised me. I guess that would have been too easy. After all, how many hours could I have saved had I knew WHY I couldn’t send e-mails?

Fortunately, I had a member of my Toro Team help me get through this hurdle. Without his help, I would have wasted much more time.

As a professional presenter, you need to remember that time is your most valuable asset. Think of it as your inventory. When you schedule out a date in the future, make sure you’re receiving some money down to save that date. If they cancel without any remuneration to you, you’ve lost the ability to schedule that time to someone else. That’s loss of inventory. Time is not replaceable so be very careful how you allocate it. Be as protective of your time as you would any other business tool. Maybe even more.

What’s your time worth?


P.S. One valuable way to spend your time is at my Panic to Power Boot Camp in Seattle on March 18. Why? Because your ability to motivate, persuade, and improve the condition of others is directly proportional to your ability to be a dynamic presenter. You will walk away with strategies that will put you head and shoulders above your competition. What could be more valuable than that? To register now, click here…


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