umbrella_riskIt never ceases to amaze me when executives and business owners delay or simply refuse to put a strategic crisis plan in place for their business. I see it over and over again with small businesses. Quite honestly, it’s negligent on their part. They risk their profit, their revenue, their employee’s future, their reputation, and the impact to their supply chain. Other than that, it’s not a big deal.

Later today, I am hosting a webinar for executives in the assisted living and elder care community on the topic. These are some quick bullet points on the reasons to invest time and resources towards a plan. If you are in a position where you’re ultimately responsible for the sustainability and resiliency of an organization, you should all me. Or, allow me to put it this way – If you want to assure that no crisis is fatal to your business, you should call me. You will get a plan that meets these objectives:

  • To maximize the prevention of crisis or disaster situations from ever occurring.
  • To minimize the likelihood of any suspension of operations.
  • To minimize interruptions to the normal operations.
  • To limit the extent of disruption and damage.
  • To minimize the economic impact of the interruption.
  • To establish alternative means of operation in advance.
  • To train personnel with emergency procedures.
  • To provide for smooth and rapid restoration of service.
  • To assure that no crisis is fatal to the organization.
  • To set up a communication procedure for employees, supply chain, media, and community.
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