May 9, 2015 | Marketing & Branding
Here is a 9-minute cut from an hour long event. It’s the first episode of 3 by Betsy Jordyn and me on branding strategy for consultants, business coaches, entrepreneurs, and small business owners. You can get this entire episode, plus the next 2 for free. All...
Mar 19, 2015 | Marketing & Branding
I love March Madness. I think it’s the best post-season tournament in all sports – college or professional. What makes it so fun is the unpredictability of the outcomes of the games. Every year, some “Cinderella Team” emerges to knock off heavy...
Dec 19, 2014 | Business Continuity Strategies, Business Strategy, Marketing & Branding, The Dog Planet
I just got back from taking Bella for a walk. She’s my crazy dog on walks. She saw a dog in a car once and now she must think there is a dog in every car! That means when a car drives by, she goes nuts. She lunges out and tries to chase, track down, and take a...
Apr 24, 2014 | Business Continuity Strategies, Business Strategy, Marketing & Branding
This is an article that appeared recently in an insurance blog website called Insurance Splash. The target audience as you will see is insurance agents. However, if you look more closely (and you should), these concepts are valid for ALL professional services...
Mar 6, 2014 | Business Continuity Strategies, Marketing & Branding, Professional Development
I am regularly asked by those I coach and mentor, “What do I write for my blog?” Let’s discuss first three very quick reasons on WHY you should be blogging: Building your brand through intellectual property creation. Get your value and your smarts...
Mar 6, 2014 | Business Continuity Strategies, Marketing & Branding, Professional Development
I am regularly asked by those I coach and mentor, “What do I write for my blog?” Let’s discuss first three very quick reasons on WHY you should be blogging: Building your brand through intellectual property creation. Get your value and your smarts...
