Last Tuesday, I held a Panic to Power Boot Camp in Seattle. It was a great camp with fantastic participants.

One of the topics we spent a great time discussing was the use of stories in business presentations. If you’re like me, you get much more out of listening to a story that relates to a solution than just having it told or narrated to you. It has more “stick” in your brain.

Ironically, I had a story from early that morning preparing to go to the Boot Camp that I was able to use as an example. It has definitely become a permanent part of my story file. Below, you will find a video blog from my insurance consulting channel. The story I just mentioned will be given in this blog. You are being given this video to show you how a very personal story can be used as a metaphor for a business solution. In this case, a story about my dog Captain Jack will help my insurance clients learn about the risk management issue of “close calls”. For you, it’s an example of how a personal story will be effective in your business presentations.

Where do you get your stories?


P.S. Want to learn how to transform one of your personal stories into a “can’t miss” winner for your next presentation? Register now for my Storytelling Boot Camp next month. Space is limited so get on board today. You bring one story and we will transform it into a winner! Click here to register or learn more…



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